📄️ 1. What is Conversation Analytics and how it can analyzed?
Conversation analytics encompasses the monitoring and analysis of various messaging categories, such as marketing, utility, authentication, and service messages. This involves tracking the quantity of messages in each category and assessing associated charges or costs. The comprehensive examination of these messaging types allows businesses to gain insights into message counts, understand expenditure patterns, and optimize communication strategies accordingly.
📄️ 2. What is Message Analytics and how it can analyzed?
Messaging analytics enables the viewing of the number of messages sent and delivered, organized according to dates, and presented in chart form by applying filters.
📄️ 3. What is Template analytics?
Template analytics enables the viewing of the number of templates sent and delivered, organized according to dates, and presented in chart form by applying filters.
📄️ 4. What is Campaign Analytics and how it can analyzed?
Campaign analytics involves the measurement and analysis of various metrics to assess the performance of marketing or advertising campaigns. When it comes to analyzing how many people clicked a button, read, replied, failed, and received a message in a campaign, you are essentially looking at specific engagement and delivery metrics.